Resource Center
A library of social media marketing resources, thoughtfully crafted and curated by our experts.
SocialMadeSimple Ranked on the 2021 Inc. 5000 List
SocialMadeSimple Ranked on the 2021 Inc. 5000 List Inc. Magazine Unveils Its Annual List of America's Fastest-Growing Private Companies--the Inc. 5000Needham, MA August 17, 2021 - Inc. magazine ranked SocialMadeSimple as 2,018 on its annual Inc. 5000 list, the most...
Explore By Topic
Organic Instagram Posting Now Added to the SocialMadeSimple Suite of Marketing Services!
Since 2009, SocialMadeSimple has been bringing businesses success through paid social advertising on both Instagram and Facebook, as well as organic posting on Facebook and other social networks. Due to popular demand, posting organic content to Instagram has now been added to the SocialMadeSimple suite of services for $200 per month!
Get To Know SocialMadeSimple
Choosing the best franchise marketing agency
When selecting a franchise marketing agency to work with, it’s best to do your research beforehand. See how SocialMadeSimple stacks up against SoCi and Scorpion Marketing.
Get To Know The Role of Our JustListed.Social Product Specialist
JustListed.Social (JLS) powered by SocialMadeSimple is a real estate lead generation solution on social media. Learn how Dan Black helps real estate professionals market themselves and their services via targeted Facebook advertising in his role as JLS Product Specialist.
Why Franchises Choose SocialMadeSimple as Their Paid Social Advertising Vendor
Running paid social media ad campaigns (successfully) requires a team of experts that know what they’re doing. Corey Cotnoir, SocialMadeSimple’s Chief Operating Officer, breaks down the 2 main reasons why franchises trust SMS to get the job done: powerful social marketing software designed for scalability & an impressive track record of producing qualified leads for businesses of all industries.
Customer Success Stories
Versa Lift Attic Storage Systems’ Social Media Advertising Campaigns Reach Over 2 Million Users on Facebook & Instagram
Versa Lift by Byers Products Group is one of the best home storage systems on the market and has been driving results with SocialMadeSimple since 2018. Check out their case study to see how SocialMadeSimple’s Social Media Advertising campaigns have reached over 2 million people.
Pronto Insurance Franchise Locations Generate 160+ Leads at $11 Through 90-Day Franchise Marketing Pilot Program
Pronto Insurance is an insurance and financial service provider that serves customers in California, Texas, & Florida and specializes in high-risk auto insurance. The franchise needed a social advertising solution that efficiently reached an English and Spanish-speaking audience to increase brand awareness and drive leads in the form of new clients. 5 locations participated in an entirely free 90-day Franchise Marketing Pilot Program, where SocialMadeSimple created bilingual social advertising campaigns designed to drive tangible results in a way that is effective, sustainable, & affordable!
Mosquito Hero Franchise Drives Qualified Leads at $18 Cost Per Lead in Peak Season Through Seasonal Social Media Advertising Strategy
Mosquito Hero is a mosquito & tick control franchise with 250+ locations. As a seasonal business, they needed a custom social media advertising strategy to generate low-cost leads & increase off-season conversion opportunities. The solution? Our team of experts executing a hyper-local seasonal social advertising strategy. See how we help them drive real results!
Industry Updates
3 Reasons Why Your Franchisee Locations Should Have Their Own Social Channels
Franchise brands that utilize an individual social media page for each franchisee location are more likely to connect with local communities, build engagement, increase brand loyalty, and much more! Here are the 3 main reasons why it’s more valuable to create a local social media page for each location vs. one main brand page.
2 Reasons Why User-Generated Content Is Critical For A Modern Franchise
Customers thrive off of being a part of something unique! User-generated content (UGC) allows customers to get hands-on in your brand’s growth, instead of being a bystander and influences brand loyalty by allowing the consumer to feel like they are participating in something bigger than themselves. Here are two reasons why user-generated content is critical for a modern franchise!
3 Instagram Photo Editing Apps to Download in 2022
How do you keep an audience engaged with your social media content through a visually centered platform like Instagram? Photo editing is the first step in this process and can be accomplished with a few simple applications. Here are some of the best photo editing apps on the market, some even at little to no cost to you!
Social Marketing: How To’s
10 Can’t-Miss Instagram Marketing Tips For Any Business
If you’re new to Instagram or just want to dive into the basics, check out this Instagram Marketing blog post for quick steps to setting up an Instagram Business account, reasons why your business should be on Instagram, and more!
4 Layers of Instagram Funnels
What are Instagram funnels? Originally designed by S.T. Elmo Lewis way, way back in 1891, the funnel concept was made to highlight the thoughts of potential customers. Descending through four layers, each one filtering out individuals, until the ones who remain are most likely to take action on the ad. Today, we at SocialMadeSimple are going to help you apply it to Instagram.
Gaining a Creative Edge in Instagram Stories
For a business to be successful in this modern world, it needs to produce successful Instagram Stories. Here at SocialMadeSimple, we recognize the struggle of recognition and created a list of 7 tried-and-true tips for gaining that creative edge in your Instagram Stories.
Social Marketing: Best Practices
4 Powerful Ways Franchises Can Use Social Media For Recruitment
Finding the right talent for your franchise comes with a set of challenges, which is exactly why nine out of ten brands use social media for recruitment. Reach your potential employees where they already are… Social media! Did you know 86% of job seekers use social media to search for jobs, apply for roles directly from social media, and engage with job-related content?!
Do’s & Don’ts of Facebook Marketing For Franchises
Facebook marketing for franchises is a whole different ball game compared to Facebook for single-location businesses. It can be easy for franchise brands to miss crucial elements needed to succeed on Facebook, so we’ve put together 4 Facebook marketing do’s and don’ts to guide the way!
Local Social Media Pages vs. Brand Page: Why Franchises Need Both
When it comes to building a franchise social media marketing strategy, this is the ultimate question every franchisor has to answer: Is it necessary to create local social media pages for each franchisee location, or is one main brand page sufficient? Short answer:...
Business Best Practices
8+ Tips to Planning a Facebook Ad Campaign for the Holidays
The holiday season is known for being a chaotic time for businesses, which is why the early fall is the perfect time to start planning a Facebook ad campaign for the holidays, build brand awareness, and create demand. Here are 8+ tips that many businesses tend to miss (including your competitors)!
5 Tips For Marketing Health Care On Social Media
If the public isn’t aware of the health care practice, they cannot be aided. Thus, marketing health care businesses is vital for the general good. What are the best ways to market your health care business? Here are five tips to remember when marketing health care on social media.
5 Tips For Marketing Fitness Locations
One could say that marketing fitness locations is an exercise in frustration. It’s a long jump to success, but with the right regimen, your business can lift ever heavier weights. Here, we have five tips to strengthen your marketing!
The SocialMadeSimple Show
The SocialMadeSimple Show- Dan Black Ep. 10
“We’ve been doing it for ten years. This is what we do, we’re good at it, and we have awesome tools and technology to generate these leads.” In this episode, we break down all things JustListed.Social (JLS), our lead generation social media solution for the real estate industry. JLS Product Specialist, Dan Black, joins Ryan Chiasson, Business Development Manager, to talk about what his day-to-day looks like, partnerships with major real estate associations, exactly how JLS generates real leads for real estate agents and brokerages, and more!
The SocialMadeSimple Show- David Black Ep. 9
CEO of SocialMadeSimple, David Black, is back for another episode! Watch David and Business Development Manager, Ryan Chiasson, sit down to dive deeper into why businesses in industries such as insurance or real estate need social media marketing more than ever, how the remote work life has impacted company culture, advice for small business owners, and more!
The SocialMadeSimple Show- Corey Cotnoir Ep. 8
SocialMadeSimple’s Chief Operating Officer and first-ever returning guest, Corey Cotnoir, is back with Business Development Manager, Ryan Chiasson, to break down the ins and outs of running a lead generation ad campaign. Watch to learn what a lead generation ad is, the most important thing to consider when running a campaign, biggest misconceptions, and more!