Resource Center

A library of social media marketing resources, thoughtfully crafted and curated by our experts.
SocialMadeSimple Ranked on the 2021 Inc. 5000 List
SocialMadeSimple Ranked on the 2021 Inc. 5000 List

SocialMadeSimple Ranked on the 2021 Inc. 5000 List Inc. Magazine Unveils Its Annual List of America's Fastest-Growing Private Companies--the Inc. 5000Needham, MA August 17, 2021 - Inc. magazine ranked SocialMadeSimple as 2,018 on its annual Inc. 5000 list, the most...

Get To Know SocialMadeSimple

Get To Know the Role of Our Client Success Managers

Get To Know the Role of Our Client Success Managers

Every business is unique – Its goals, marketing history, all of it! That’s why our Client Success Managers are ready to listen, learn, & dive into all the strategic ways to build success. Andrew Seraphin shares the way our CSM’s provide our clients with strategy, support, & guidance.

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2021 Multi-Unit Franchising Conference

2021 Multi-Unit Franchising Conference

Every year, the Multi-Unit Franchising Conference (MUFC) hosts a conference for all multi-unit and multi-brand franchisees looking to grow their businesses. For the 2021 MUFC event, SocialMadeSimple was ready to join the action.Aside from successful keynote speakers...

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Customer Success Stories

Ice Cream Franchise Generates 3,000 Claimed Offers at $0.55 an Offer Through Facebook Advertising

Ice Cream Franchise Generates 3,000 Claimed Offers at $0.55 an Offer Through Facebook Advertising

Milkster Nitrogen Creamery is an ice cream franchise that uses liquid nitrogen to custom-make every order. In a 90-day franchise marketing pilot program, SocialMadeSimple became the social media team for five Milkster locations across the U.S. with the goal of driving tangible results in the form of in-store visits, sales, & brand awareness. See how we drove them results through Facebook advertising!

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Ultimate Ninjas Generates 300+ Summer Camp Sign-Ups Through Franchise Marketing Pilot Program

Ultimate Ninjas Generates 300+ Summer Camp Sign-Ups Through Franchise Marketing Pilot Program

Ultimate Ninjas is a children’s fitness franchise, inspired by the hit television show American Ninja Warrior, that offers ninja training for kids of all ages and skill levels. During a 90-day franchise marketing pilot program, SocialMadeSimple became the social media team for five Ultimate Ninjas locations. We generated a consistent flow of results in the form of summer camp sign-ups, class and birthday party bookings, and a boost in brand awareness.

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Industry Updates

8 Digital Marketing Trends to Watch In 2022

8 Digital Marketing Trends to Watch In 2022

Did you know 54% of the world’s population actively uses social media? Social media is constantly evolving and trends could change in the blink of an eye, so we’ve put together an article guiding you through 8 key digital marketing trends to watch in 2022 – From social commerce to video content & more.

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Social Marketing: How To’s

10 Instagram Marketing Tips You Can’t Miss in 2021

10 Instagram Marketing Tips You Can’t Miss in 2021

It’s not enough to just have an Instagram account. Instagram’s multiple product launches coupled with growing social media marketing trends make it essential for keeping up with best practices for success in 2021.
Watch to learn 10 Instagram marketing tips you need to know to stand out on Instagram!

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4 Layers of Instagram Funnels

4 Layers of Instagram Funnels

What are Instagram funnels? Originally designed by S.T. Elmo Lewis way, way back in 1891, the funnel concept was made to highlight the thoughts of potential customers. Descending through four layers, each one filtering out individuals, until the ones who remain are most likely to take action on the ad. Today, we at SocialMadeSimple are going to help you apply it to Instagram.

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Social Marketing: Best Practices

4 Powerful Ways Franchises Can Use Social Media For Recruitment

4 Powerful Ways Franchises Can Use Social Media For Recruitment

Finding the right talent for your franchise comes with a set of challenges, which is exactly why nine out of ten brands use social media for recruitment. Reach your potential employees where they already are… Social media! Did you know 86% of job seekers use social media to search for jobs, apply for roles directly from social media, and engage with job-related content?!

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Do’s & Don’ts of Facebook Marketing For Franchises

Do’s & Don’ts of Facebook Marketing For Franchises

Facebook marketing for franchises is a whole different ball game compared to Facebook for single-location businesses. It can be easy for franchise brands to miss crucial elements needed to succeed on Facebook, so we’ve put together 4 Facebook marketing do’s and don’ts to guide the way!

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Business Best Practices

4 Powerful Ways Franchises Can Use Social Media For Recruitment

4 Powerful Ways Franchises Can Use Social Media For Recruitment

Finding the right talent for your franchise comes with a set of challenges, which is exactly why nine out of ten brands use social media for recruitment. Reach your potential employees where they already are… Social media! Did you know 86% of job seekers use social media to search for jobs, apply for roles directly from social media, and engage with job-related content?!

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8 Digital Marketing Trends to Watch In 2022

8 Digital Marketing Trends to Watch In 2022

Did you know 54% of the world’s population actively uses social media? Social media is constantly evolving and trends could change in the blink of an eye, so we’ve put together an article guiding you through 8 key digital marketing trends to watch in 2022 – From social commerce to video content & more.

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8+ Tips to Planning a Facebook Ad Campaign for the Holidays

8+ Tips to Planning a Facebook Ad Campaign for the Holidays

The holiday season is known for being a chaotic time for businesses, which is why the early fall is the perfect time to start planning a Facebook ad campaign for the holidays, build brand awareness, and create demand. Here are 8+ tips that many businesses tend to miss (including your competitors)!

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The SocialMadeSimple Show

The SocialMadeSimple Show- Veronica Jackson Ep. 13

The SocialMadeSimple Show- Veronica Jackson Ep. 13

What is SocialMadeSimple’s secret to bringing small businesses & franchises success through social media marketing? SocialMadeSimple’s Director of Client Services, Veronica Jackson, sits down with Business Development Manager, Ryan Chiasson, to discuss the ins and outs of SocialMadeSimple’s strategy for client success: differences in social marketing strategies between franchises vs. small businesses, the strategic approaches to Facebook ad campaigns, how the team keeps up trends, and much more!

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The SocialMadeSimple Show- Smily Sharma Ep. 12

The SocialMadeSimple Show- Smily Sharma Ep. 12

“HR is important for a business to succeed in hiring the right employees, keeping them engaged, retaining those employees, and really supporting their growth and development.” On this episode of the SMS Show, Ryan Chiasson sits down with SocialMadeSimple’s Human Resources Generalist, Smily Sharma, to cover what businesses underestimate about the role of HR in businesses, how to creatively keep a remote company culture alive, and more HR advice that businesses won’t want to miss!

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The SocialMadeSimple Show- Taylor Sack Ep. 11

The SocialMadeSimple Show- Taylor Sack Ep. 11

“I think that’s always the case though with marketing… That’s why I like it so much – it’s always changing! In order to be successful, you have to always listen and learn.” Taylor Sack, SocialMadeSimple’s Marketing Manager, sits down with Ryan Chiasson, Business Development Manager, to discuss all things marketing. 2021 marketing advice for businesses, a look into SocialMadeSimple’s success throughout 2020, a break down of why businesses need to post on social media to keep clients, and more!

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