Resource Center
A library of social media marketing resources, thoughtfully crafted and curated by our experts.SocialMadeSimple Ranked on the 2022 Inc. 5000 List
SocialMadeSimple Ranked on the 2022 Inc. 5000 List Inc. Magazine Unveils Its Annual List of America's Fastest-Growing Private Companies - The Inc. 5000The world’s most trusted business-media brand, Inc. Magazine, publishes a list each year of the top 5,000...
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Organic Instagram Posting Now Added to the SocialMadeSimple Suite of Marketing Services!
Since 2009, SocialMadeSimple has been bringing businesses success through paid social advertising on both Instagram and Facebook, as well as organic posting on Facebook and other social networks. Due to popular demand, posting organic content to Instagram has now been added to the SocialMadeSimple suite of services for $200 per month!
Get To Know SocialMadeSimple
2021 Multi-Unit Franchising Conference
Every year, the Multi-Unit Franchising Conference (MUFC) hosts a conference for all multi-unit and multi-brand franchisees looking to grow their businesses. For the 2021 MUFC event, SocialMadeSimple was ready to join the action.Aside from successful keynote speakers...
What is SocialMadeSimple’s (Free) 90-Day Franchise Marketing Pilot Program?
Client Success Manager, Andrew Seraphin, & Business Development Manager, Ryan Chiasson, chat about our free 90-day franchise marketing pilot program & how it can generate revenue and drive real results at zero cost to franchises.
Choosing the best franchise marketing agency
When selecting a franchise marketing agency to work with, it’s best to do your research beforehand. See how SocialMadeSimple stacks up against SoCi and Scorpion Marketing.
Customer Success Stories
Versa Lift Attic Storage Systems’ Social Media Advertising Campaigns Reach Over 2 Million Users on Facebook & Instagram
Versa Lift by Byers Products Group is one of the best home storage systems on the market and has been driving results with SocialMadeSimple since 2018. Check out their case study to see how SocialMadeSimple’s Social Media Advertising campaigns have reached over 2 million people.
Pronto Insurance Franchise Locations Generate 160+ Leads at $11 Through 90-Day Franchise Marketing Pilot Program
Pronto Insurance is an insurance and financial service provider that serves customers in California, Texas, & Florida and specializes in high-risk auto insurance. The franchise needed a social advertising solution that efficiently reached an English and Spanish-speaking audience to increase brand awareness and drive leads in the form of new clients. 5 locations participated in an entirely free 90-day Franchise Marketing Pilot Program, where SocialMadeSimple created bilingual social advertising campaigns designed to drive tangible results in a way that is effective, sustainable, & affordable!
Mosquito Hero Franchise Drives Qualified Leads at $18 Cost Per Lead in Peak Season Through Seasonal Social Media Advertising Strategy
Mosquito Hero is a mosquito & tick control franchise with 250+ locations. As a seasonal business, they needed a custom social media advertising strategy to generate low-cost leads & increase off-season conversion opportunities. The solution? Our team of experts executing a hyper-local seasonal social advertising strategy. See how we help them drive real results!
Industry Updates
The Rise and Fall of Current Social Media Platforms
With social media being ever-evolving, it’s required that businesses keep up with what’s new on each platform to know what’s best for their digital marketing! Keep reading to see why Facebook and Instagram users are growing unhappy as the platforms inch closer and closer to becoming more like TikTok.
3 Content Marketing Strategies to Use in 2023
Don’t even think about diving into next year’s business plans before you’ve solidified what’s new in the social media marketing world. First things first – Content marketing strategies! Here are the top 3 strategies to master in 2023…
2 Things To Know Before Your Franchise Uses LinkedIn For Recruitment
It’s no secret that social media is an effective approach to recruitment. What many franchise owners don’t know are the important concepts to consider before leveraging LinkedIn for recruitment. Let’s break down the 2 main things to consider!
Social Marketing: How To’s
4 Layers of Instagram Funnels
What are Instagram funnels? Originally designed by S.T. Elmo Lewis way, way back in 1891, the funnel concept was made to highlight the thoughts of potential customers. Descending through four layers, each one filtering out individuals, until the ones who remain are most likely to take action on the ad. Today, we at SocialMadeSimple are going to help you apply it to Instagram.
Gaining a Creative Edge in Instagram Stories
For a business to be successful in this modern world, it needs to produce successful Instagram Stories. Here at SocialMadeSimple, we recognize the struggle of recognition and created a list of 7 tried-and-true tips for gaining that creative edge in your Instagram Stories.
What Are Custom & Lookalike Audiences in Facebook Ads Manager and How To Use Them
What Are Lookalike Audiences?Facebook takes a custom audience that you have created and finds users with similar attributes, providing major targeting opportunities for advertisers. Go beyond interest and behavior targeting and reach an audience that mirrors your...
Social Marketing: Best Practices
Franchisee Guide: 3 Steps To Showcase Valuable Content In 2023
As most of us know, the buyer’s journey can be a stressful process. Whether it’s time considerations or opportunity, your customers weigh many factors into their buying decisions. That’s where social media enters the mix. Consumers consistently look to social media...
The Ultimate Social Media Marketing Checklist For Your Restaurant Franchise
Social media marketing creates a world of growth opportunities in the restaurant franchise industry. Of course, there are plenty of strategies to cook up, but to get you started with marketing on social media, here is the ultimate checklist every restaurant franchise needs handy.
Why Franchise Brands Need Geofencing Marketing to Reach a Local Target Audience on Facebook
Geofencing marketing is a form of location-based targeting where advertisers build a “fence” around a geographic location and target users that enter that area. Thanks to geofencing marketing, franchise brands can use Facebook advertising as a secret weapon to reach a local target audience in a way that’s efficient, timely, and effective.
Business Best Practices
The Ultimate Social Media Marketing Checklist For Your Restaurant Franchise
Social media marketing creates a world of growth opportunities in the restaurant franchise industry. Of course, there are plenty of strategies to cook up, but to get you started with marketing on social media, here is the ultimate checklist every restaurant franchise needs handy.
How To Verify Your Domain In Facebook Business Manager
By verifying your domain, Facebook knows to associate your Page with your domain and gives only the rightful parties the green light to edit link previews and collect data for your website. There are 3 different methods of verifying your domain in Facebook Business Manager: DNS Verification, Meta Tags, & HTML File Upload. Learn how to verify your domain in Facebook Business Manager, share it with your agency, & more!
4 Powerful Ways Franchises Can Use Social Media For Recruitment
Finding the right talent for your franchise comes with a set of challenges, which is exactly why nine out of ten brands use social media for recruitment. Reach your potential employees where they already are… Social media! Did you know 86% of job seekers use social media to search for jobs, apply for roles directly from social media, and engage with job-related content?!
The SocialMadeSimple Show
The SocialMadeSimple Show- Chris Flynn Ep. 7
“The platform is holding content, posting it on social media, and organizing that whole process because, at its heart, it’s simple… but doing a good job of it gets pretty complicated.” Watch SocialMadeSimple’s Chief Technology Officer, Chris Flynn, chat with Business Development Associate, Ryan Chiasson, on the ins and outs of our marketing technology. From the history of SocialMadeSimple to the evolution of our platform, the value it brings to small business owners, and more!
The SocialMadeSimple Show – Trevor Cooper: Episode 6
“Having multiple accounts and being able to put them all out with great content is easy with the technology and the platform that we have!”
SocialMadeSimple’s Business Development Associate, Ryan Chiasson, sits down with Content Specialist, Trevor Cooper, to chat about what it’s like being a content specialist at SocialMadeSimple, tips to posting social content, the SocialMadeSimple newsletter, and more!
The SocialMadeSimple Show – Matt Krol: Episode 5
“We have that ability to handle hundreds and hundreds of clients and still make our content perfect, and still make sure everything is perfect and at a good scale.”… SocialMadeSimple’s Content Lead, Matt Krol, chats with Business Development Associate, Ryan Chiasson, about the value of organic content, transitioning to a supervisor role, tips to creating content for your social media, and more!