Resource Center
A library of social media marketing resources, thoughtfully crafted and curated by our experts.
SocialMadeSimple Ranked on the 2021 Inc. 5000 List
SocialMadeSimple Ranked on the 2021 Inc. 5000 List Inc. Magazine Unveils Its Annual List of America's Fastest-Growing Private Companies--the Inc. 5000Needham, MA August 17, 2021 - Inc. magazine ranked SocialMadeSimple as 2,018 on its annual Inc. 5000 list, the most...
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Organic Instagram Posting Now Added to the SocialMadeSimple Suite of Marketing Services!
Since 2009, SocialMadeSimple has been bringing businesses success through paid social advertising on both Instagram and Facebook, as well as organic posting on Facebook and other social networks. Due to popular demand, posting organic content to Instagram has now been added to the SocialMadeSimple suite of services for $200 per month!
Get To Know SocialMadeSimple
Get To Know The Role of Our JustListed.Social Product Specialist
JustListed.Social (JLS) powered by SocialMadeSimple is a real estate lead generation solution on social media. Learn how Dan Black helps real estate professionals market themselves and their services via targeted Facebook advertising in his role as JLS Product Specialist.
Why Franchises Choose SocialMadeSimple as Their Paid Social Advertising Vendor
Running paid social media ad campaigns (successfully) requires a team of experts that know what they’re doing. Corey Cotnoir, SocialMadeSimple’s Chief Operating Officer, breaks down the 2 main reasons why franchises trust SMS to get the job done: powerful social marketing software designed for scalability & an impressive track record of producing qualified leads for businesses of all industries.
How To Keep Up With Social Media Trends & Best Practices
Social media marketing trends are unpredictable and constantly evolving. Platforms come and go, algorithms change, and new content formats are introduced. That’s why we’ve put together 3 tips for keeping up with social media trends & best practices!
Customer Success Stories
Men in Kilts Increase Facebook Page Reach By 100%+ and Generate Over 100 Job Candidates With Franchise Social Media Marketing
In a 90-day franchise social media marketing pilot program, SocialMadeSimple became the social media team for four Men In Kilts franchise locations with the goal of driving a consistent flow of leads in the form of sales and qualified job candidates. Through the success of their advertising campaigns and custom content, today, we are the preferred social media vendor for Men In Kilts! See how we helped Men In Kilts drive real results.
Ice Cream Franchise Generates 3,000 Claimed Offers at $0.55 an Offer Through Facebook Advertising
Milkster Nitrogen Creamery is an ice cream franchise that uses liquid nitrogen to custom-make every order. In a 90-day franchise marketing pilot program, SocialMadeSimple became the social media team for five Milkster locations across the U.S. with the goal of driving tangible results in the form of in-store visits, sales, & brand awareness. See how we drove them results through Facebook advertising!
Honor Yoga Franchise Drives 400+ Leads Through 90-Day Social Marketing Pilot Program
Honor Yoga is a yoga studio franchise offering beginner-friendly and accessible yoga opportunities for all ages, both at the local and global levels. Let us guide you through how the Honor Yoga Franchise Marketing Pilot Program drove tangible results, for 5 locations, in the form of new members booking classes, teacher training sign-ups, & an increase in overall brand awareness!
Industry Updates
3 Reasons Why Your Franchisee Locations Should Have Their Own Social Channels
Franchise brands that utilize an individual social media page for each franchisee location are more likely to connect with local communities, build engagement, increase brand loyalty, and much more! Here are the 3 main reasons why it’s more valuable to create a local social media page for each location vs. one main brand page.
2 Reasons Why User-Generated Content Is Critical For A Modern Franchise
Customers thrive off of being a part of something unique! User-generated content (UGC) allows customers to get hands-on in your brand’s growth, instead of being a bystander and influences brand loyalty by allowing the consumer to feel like they are participating in something bigger than themselves. Here are two reasons why user-generated content is critical for a modern franchise!
3 Instagram Photo Editing Apps to Download in 2022
How do you keep an audience engaged with your social media content through a visually centered platform like Instagram? Photo editing is the first step in this process and can be accomplished with a few simple applications. Here are some of the best photo editing apps on the market, some even at little to no cost to you!
Social Marketing: How To’s
How To Get Started With Facebook Ads
In the world of Facebook advertising, there are many moving parts, best practices, and a revolving door of new features to keep up with, so it’s completely normal to feel unsure of how to get started with Facebook ads. This article breaks down the 3 components of Facebook ads: the campaign, the ad set, and the ad itself. Learn not only what Facebook can do for your business, but all you need to know to build the confidence needed to get started with Facebook ads!
Social Media Marketing Strategy for Franchises vs. Small Businesses
Small mom and pop shops, big franchise brands, and everything in between. The end goal is usually the same for all – Generate business through social media. Learn the key differences in building a social media marketing strategy for franchises versus small businesses.
How to Create Effective Facebook Lead Generation Ads
The key to creating the most effective Facebook lead generation ad is aligning the ad copy and creative with the end objective and understanding the difference between quality and quantity of leads. In this article, we guide you through the elements to consider before diving into the creation of your lead generation ad campaign!
Social Marketing: Best Practices
How To Setup a Facebook Pixel Like a Pro
The Facebook Pixel, also known as Meta Pixel, is a piece of code that tracks and collects data on user activity on your website for optimizing and personalizing ads. Setting up your Facebook Pixel can be a piece of cake with the right steps! The place to start? We’ll lead the way…
How To Verify Your Domain In Facebook Business Manager
By verifying your domain, Facebook knows to associate your Page with your domain and gives only the rightful parties the green light to edit link previews and collect data for your website. There are 3 different methods of verifying your domain in Facebook Business Manager: DNS Verification, Meta Tags, & HTML File Upload. Learn how to verify your domain in Facebook Business Manager, share it with your agency, & more!
4 Powerful Ways Franchises Can Use Social Media For Recruitment
Finding the right talent for your franchise comes with a set of challenges, which is exactly why nine out of ten brands use social media for recruitment. Reach your potential employees where they already are… Social media! Did you know 86% of job seekers use social media to search for jobs, apply for roles directly from social media, and engage with job-related content?!
Business Best Practices
8 Digital Marketing Trends to Watch In 2022
Did you know 54% of the world’s population actively uses social media? Social media is constantly evolving and trends could change in the blink of an eye, so we’ve put together an article guiding you through 8 key digital marketing trends to watch in 2022 – From social commerce to video content & more.
8+ Tips to Planning a Facebook Ad Campaign for the Holidays
The holiday season is known for being a chaotic time for businesses, which is why the early fall is the perfect time to start planning a Facebook ad campaign for the holidays, build brand awareness, and create demand. Here are 8+ tips that many businesses tend to miss (including your competitors)!
5 Tips For Marketing Health Care On Social Media
If the public isn’t aware of the health care practice, they cannot be aided. Thus, marketing health care businesses is vital for the general good. What are the best ways to market your health care business? Here are five tips to remember when marketing health care on social media.
The SocialMadeSimple Show
The SocialMadeSimple Show – Hayley Kinne: Episode 4
“With SocialMadeSimple, we’ve combined the two; where we provide agency-level service, but it’s at scale because we leverage the power of our proprietary platform”. SocialMadeSimple’s Strategic Program Manager, Hayley Kinne, chats with Business Development Associate, Ryan Chiasson, about guiding multi-location clients through COVID-19, social media strategy tips, growth within the company, and so much more.
The SocialMadeSimple Show- Episode: 3 with Connor Hickey
“I can talk face to face with the CEO of the company as an intern, and he wants to listen to what I say.” Connor Hickey, a student at Elon University, joined SocialMadeSimple as a Marketing Intern for the summer of 2020. In this interview, he sits down with Business Development Associate, Ryan Chiasson, to discuss his experience with SocialMadeSimple.
The SocialMadeSimple Show- Episode: 2 with Corey Cotnoir
SocialMadeSimple's Chief Operating Officer, Corey Cotnoir, talks with Business Development Associate, Ryan Chiasson. In this interview, they discuss the history of SocialMadeSimple, what makes the company unique, future goals, operations, and more. "We are a social...