Resource Center

A library of social media marketing resources, thoughtfully crafted and curated by our experts.

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social listening, social media, audience

Learn To Use Social Media To Listen To Your Customers

Running a successful social media campaign is not an easy task. It takes time, planning, patients, creativity, and knowledge. Above all, it requires the ability to step into your audiences’ shoes to know what they’re looking for.    For any social media campaign...
Target market, target audience, trending, business

How To Identify Your Marketing Audience

A key component of any business or social media strategy is identifying the target audience. Knowing what your ideal customer looks like can help you create content that you know they will like.    Why Do I Need to Know My Target Customer?    Knowing what...
Competitive analysis, computer, audit

Conducting A Social Media Audit & Competitive Analysis

So, you either want to start implementing a social media strategy or you’re looking to up-level your current social media plan. Luckily, you’re in the right place. We’re going to walk you through the steps of examining your current efforts, to see where you can...

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How to Make Unique Instagram Highlight Covers (For Free!)

How to Make Unique Instagram Highlight Covers (For Free!)

Here at SocialMadeSimple, we love Instagram. Especially Insta stories: creating them, curating them, and featuring them right on our profile. Not only are these Highlights visually appealing, they actually drive traffic to our website and increase sales. Creating beautifully branded and uniform Highlight Covers is an easy and free way to do this.

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Do I Really Need Social Media For SEO?

Do I Really Need Social Media For SEO?

Social media is an often overlooked and undervalued avenue for increasing traffic to your website for your business. But the right social media plan can drastically increase your search engine optimization. Learn how social media relates to search engine optimization.

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