With social media being ever-evolving, it’s required that businesses keep up with what’s new on each platform to know what’s best for their digital marketing! Keep reading to see why Facebook and Instagram users are growing unhappy as the platforms inch closer and closer to becoming more like TikTok.
Don’t even think about diving into next year’s business plans before you’ve solidified what’s new in the social media marketing world. First things first – Content marketing strategies! Here are the top 3 strategies to master in 2023…
It’s no secret that social media is an effective approach to recruitment. What many franchise owners don’t know are the important concepts to consider before leveraging LinkedIn for recruitment. Let’s break down the 2 main things to consider!
Franchise brands that utilize an individual social media page for each franchisee location are more likely to connect with local communities, build engagement, increase brand loyalty, and much more! Here are the 3 main reasons why it’s more valuable to create a local social media page for each location vs. one main brand page.
Customers thrive off of being a part of something unique! User-generated content (UGC) allows customers to get hands-on in your brand’s growth, instead of being a bystander and influences brand loyalty by allowing the consumer to feel like they are participating in something bigger than themselves. Here are two reasons why user-generated content is critical for a modern franchise!
How do you keep an audience engaged with your social media content through a visually centered platform like Instagram? Photo editing is the first step in this process and can be accomplished with a few simple applications. Here are some of the best photo editing apps on the market, some even at little to no cost to you!
Known as Generation Z, brands worldwide are predicting them to become the “most disruptive generation ever.” With a new influential consumer segment coming, it is essential to understand who makes up Generation Z and how to pivot marketing approaches to appeal to them!
Franchise social media marketing presents a unique yet challenging opportunity for business to grow their brand online. The goal is to empower franchisees to post their own location-specific content all while maintaining brand consistency. Here are 3 tips that can help your franchise succeed!
CEO & co-founder Jason McGowan of Crumbl Cookies recognized the value of TikTok early on and leveraged the potential to build its community of followers. With more than 400 locations, the brand has grown rapidly thanks to its massive social media following on TikTok, with 5.2M followers to date!
Our aim is to bring our blend of social advertising and marketing automation to businesses across the country.