Resource Center
A library of social media marketing resources, thoughtfully crafted and curated by our experts.
Analyzing Meta’s AI Innovations and Their Impact on Franchise Marketing
Meta has recently introduced groundbreaking AI technologies that promise to reshape various industries, including social media marketing and franchising.
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Get To Know SocialMadeSimple
A Social Media Marketing Platform Made Simple
“The simple part of SocialMadeSimple really drives a lot of what we do.” SocialMadeSimple’s marketing technology powers everything we do. Chris Flynn, Chief Technology Officer and the man behind the magic, gives an inside scoop on the SocialMadeSimple platform and what it can do.
A Week In the Life of a Content Specialist
“We do a lot of research, find what’s going on in the trends in social media, and try to curate from there!” SocialMadeSimple’s Content Specialist, Trevor Cooper, chats with Business Development Associate, Ryan Chiasson, about what goes on behind-the-scenes of our content creation.
Thoughts on the Remote Work Life with Trevor Cooper
“Honestly, I love working from home but… some days it can be hard to differentiate your personal space and your workspace.” Watch Content Specialist, Trevor Cooper, and Business Development Associate, Ryan Chiasson, chat about all the good and the bad that comes with working from home.
Customer Success Stories
Vacation Properties Rental Business Generates Over 17,400 Website Visits Per Year Using Paid Social Advertising
Being a family-owned and operated company, Marco Island Vacation Properties have limited resources to allocate towards digital marketing and were in need of a social marketing program that, above all else, focused on driving website traffic, increasing brand awareness, and building engagement to book more vacation rentals. Learn how this Vacation Properties Rental business generates over 17,400 website visits per year using paid social advertising.
Medical Practice Social Media Marketing Case Study
SocialMadeSimple is a well-established franchise social media marketing company that has been providing its services since 2009. They have been partnering with a medical practice growth provider since 2019, producing social media content for more than 1,000 active medical practices across North America. Their healthcare clients primarily look to drive brand awareness and web traffic by maintaining a consistent social media presence.
Professional Development Business Generates An Average of 26 Leads Per Month
The Heritage Institute offers professional development teaching courses for K-12 educators through workshops, field studies, & online courses. They were in need of a social marketing program that, above all else, focused on generating high-quality leads in the form of teachers interested in purchasing courses for professional development hour requirements. See how we drive a consistent flow of leads for The Heritage Institute!
Industry Updates
Instagram Chief, Adam Mosseri, Spills Instagram’s 4 Key Priorities for 2022
Instagram is doing exactly what we’d expect: Keeping up with the constantly-evolving social media trends. To do just that, Instagram is prioritizing four key areas in 2022, according to Head of Instagram - Adam Mosseri. Instagram’s Priorities: Looking back at 2021...
8 Digital Marketing Trends to Watch In 2022
Did you know 54% of the world’s population actively uses social media? Social media is constantly evolving and trends could change in the blink of an eye, so we’ve put together an article guiding you through 8 key digital marketing trends to watch in 2022 – From social commerce to video content & more.
Choosing the best franchise marketing agency
When selecting a franchise marketing agency to work with, it’s best to do your research beforehand. See how SocialMadeSimple stacks up against SoCi and Scorpion Marketing.
Social Marketing: How To’s
How to Create Instagram Story Highlights
Create highlights to keep your stories in their own beautiful collections so your audience can watch them over and over.
The Ins and Outs of an Editorial Calendar
An editorial calendar is the perfect way to plan and strategize your social media content for any given amount of time. Learn how!
How To Create a Facebook Business Page
Facebook Business pages allow you to grow your company’s social media presence, build brand awareness, & capitalize on the 2.4 billion active monthly Facebook users. We know it might seem a little intimidating at first, that’s why we put together this step-by-step guide.
Social Marketing: Best Practices
Understanding the 4 Main Tools of Facebook Business Manager
Learn the ins and outs of Facebook Business Manager (AKA where all the advertising magic happens). Director of Client Services, Veronica Jackson, guides us through what it is & the tools every marketer needs to know from Ads Manager to Audiences & more!
5 Tips For Marketing Health Care On Social Media
If the public isn’t aware of the health care practice, they cannot be aided. Thus, marketing health care businesses is vital for the general good. What are the best ways to market your health care business? Here are five tips to remember when marketing health care on social media.
5 Tips For Marketing Fitness Locations
One could say that marketing fitness locations is an exercise in frustration. It’s a long jump to success, but with the right regimen, your business can lift ever heavier weights. Here, we have five tips to strengthen your marketing!
Business Best Practices
Company Culture While Working From Home with CEO, David Black
“We have to be very cognizant of people’s mental health and make sure that everybody’s okay in this environment and if not, what can we do to fix that?” Wondering how to keep company culture while working from home? SocialMadeSimple’s CEO, David Black, sits down with Business Development Manager, Ryan Chiasson, to share ways we have kept our culture alive, how to do it, and even some remote work tips!
2 Biggest Misconceptions About Social Media Marketing in the Real Estate Industry
The primary marketing goal for any real estate agent is to reach a massive audience of clients in need of their services. Social media marketing allows agents to do just that! Let’s break down 2 of the most common misconceptions about social media marketing in the real estate industry.
Why More Industries Need Social Marketing with CEO, David Black
“You could get away with an organic approach and a little budget behind it, so people in your town and your markets know who you are.” CEO of SocialMadeSimple, David Black, sits down with Ryan Chiasson, Business Development Manager & host of the SMS Show, to talk about industries that don’t typically use social media marketing, like real estate or mortgage loan officers, and why they need to build a social presence now more than ever!
The SocialMadeSimple Show
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