Resource Center

A library of social media marketing resources, thoughtfully crafted and curated by our experts.

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Get To Know SocialMadeSimple

Advantages of the SocialMadeSimple Platform with Matt Krol

Advantages of the SocialMadeSimple Platform with Matt Krol

“It’s nothing like I’ve seen before in my experience.”… Content Lead, Matt Krol, works out of the SocialMadeSimple platform on a regular basis to create, manage, and schedule the best quality content for clients. Listen to him chat with Business Development Associate, Ryan Chiasson, about the advantages that it offers.

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Intern Experience at SocialMadeSimple with Connor Hickey

Intern Experience at SocialMadeSimple with Connor Hickey

“They want you to love what you do because they understand that when you like going into work every day, that you’re gonna do great work.” Connor Hickey, a student at Elon University, joined SocialMadeSimple as a Marketing Intern for the summer of 2020. In this video, he sits down with Business Development Associate, Ryan Chiasson, to share his experience being a SocialMadeSimple intern!

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Customer Success Stories

Multi-Location College Generates 23 Leads Per Month Using Social Media

Multi-Location College Generates 23 Leads Per Month Using Social Media

Pillar College is a multi-location private Christian institution that has been driving success with the help of SocialMadeSimple’s social marketing program since 2014. Being the only accredited evangelical college in the state of New Jersey, Pillar College needed a social marketing program that focused on increasing brand awareness & generating high-quality leads in the form of applicants. Check out the Pillar College case study to see how we do it!

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Industry Updates

Twitter’s Newest Launches: Carousel Ads and Fleets

Twitter’s Newest Launches: Carousel Ads and Fleets

Twitter has followed in the footsteps of its fellow social media platforms and launched Fleets stories and a new feature to its ad platform: carousel ads. Should marketers be shifting their attention to Twitter? Will these new features be the big hit that Twitter is hoping for?

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Social Marketing: How To’s

Capitalizing on Facebook Lead Ads

Capitalizing on Facebook Lead Ads

It’s no secret that Facebook is the most dominant player in the social network realm.  Due to the sheer amount of users on the network, Facebook has proved to be a competent method of attracting consumers, generating brand awareness, and capturing leads. Lead Capture...

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Facebook Ads vs. Google Ads

Facebook Ads vs. Google Ads

Facebook Ads and Google Ads dominate the online advertising marketplace. If you want to reach a tremendously large audience, these are the two places you want to be. And while Facebook and Google might appear somewhat similar on the surface – the world’s largest...

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Social Marketing: Best Practices

Why Boosting Facebook Posts Is Worth It

Why Boosting Facebook Posts Is Worth It

Expanding your follower count on Facebook is a difficult task. Between constantly shifting algorithms, drawing in new members, and competing businesses, the journey to growth is a long one. This is why Facebook posses a feature that allows you to place that post in front of your desired audience: boosting Facebook posts.

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What’s the Value of a Social Media Calendar?

What’s the Value of a Social Media Calendar?

Every day is a knife’s edge decision on what, when, and where to post. So many platforms to manage & more posts to release. Without a proper regimen of posting, you won’t sustain or grow your audience any time soon. Now is time to learn the value of a social media calendar!

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Business Best Practices

How to Calculate Net Promoter Score or NPS

How to Calculate Net Promoter Score or NPS

Net Promoter Score or NPS is a metric used by businesses to measure customers' loyalty and their likelihood of recommending the product or service. To measure NPS, surveys are distributed that ask customers two questions. "How likely are you to recommend us to your...

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Diversity Education Resources

Diversity Education Resources

by Connor Hickey | Jul 1, 2020 Recent events have rekindled discussions of persisting racial injustices in America, and at SocialMadeSimple, we don't believe these conversations should be limited to outside of the workplace.    Below are some of the links our...

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The SocialMadeSimple Show

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