Resource Center
A library of social media marketing resources, thoughtfully crafted and curated by our experts.
Meta Introduces Community Notes on Facebook, Instagram & Threads: What Franchise Marketers Need to Know
Meta is piloting a new tool across Facebook, Instagram, and Threads that may change how users—and brands—interact with content: Community Notes. Previously exclusive to X (formerly Twitter), this feature crowdsources helpful context and annotations on posts, aiming to...
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Get To Know SocialMadeSimple
Life of an Intern at SocialMadeSimple with Connor Hickey
“Getting to work with the people who literally run the company… that’s not something that you get oftentimes in an internship role!” Connor Hickey joined SocialMadeSimple as a Marketing Intern for the summer of 2020. In this video, he sits down with Business Development Associate, Ryan Chiasson, to discuss his growth and experience at the company.
Guiding Our Clients Through COVID-19 with Hayley Kinne
“We weren’t just pretending like nothing was happening… If a client wanted to address COVID-19, it is our responsibility to keep putting out content that we believe to be truthful, accurate, and from credible sources.” Listen to Strategic Program Manager, Hayley Kinne, share how she shifted social marketing strategies and guided multi-location businesses through COVID-19.
Why Choose SocialMadeSimple with Hayley Kinne
“We provide agency-level service but… it’s at scale because we leverage the power of our proprietary platform.” Listen to Hayley Kinne, Strategic Program Manager, discuss what makes SocialMadeSimple stand out in the crowded digital marketing industry.
Customer Success Stories
Outdoor Design Company Generates Over $45,000 in Net Revenue Using Social Media
Walpole Outdoors sells outdoor lifestyle products and services, setting the standard for over 80 years in handcrafted outdoor products such as fences, gates, arbors, gazebos, and more! Walpole Outdoors was in need of a social marketing program that, above all else, could drive web traffic with the goal of increasing e-commerce sales & brand recognition. This outdoor design company now generates over $45,000 in net revenue with a $0.93 cost-per-click!
Insurance Company Generates 34 Leads Per Month and Grows Facebook Audience By 197%
Insurance company generates 34 leads per month and grows Facebook audience by 197%. AAA Prescott Insurance Agency is a small insurance business in Tennessee. They offer traditional AAA Automotive Service memberships along with car insurance, home insurance, life insurance, and much more. Today, our team produces custom content and paid social advertising to help AAA Prescott Insurance Agency achieve its business goals.
B2B Brand Generates 86 Leads Per Month At $0.09 Cost-Per-Click
FRED Fire sells fire extinguishing devices designed by firefighters, for firefighters. Many businesses that offer unique products are hesitant to utilize social media marketing. However, Facebook’s robust targeting capabilities, coupled with the SocialMadeSimple platform, make social media the perfect marketing vehicle for niche products.
Industry Updates
Black Friday Marketing Tips & Ideas
Black Friday and Cyber Monday are right around the corner, and if you sell anything online, then you might know this is the most wonderful time of the (sales) year! It’s safe to say this year has been anything but predictable, and this unpredictability is carrying over into Black Friday. This article will guide you through some of the most effective Black Friday marketing tips and ideas to drive sales.
How Will Social Media Usage Change Post-Pandemic?
While social media platforms got to enjoy an unexpected spike in users, eMarketer research cautions that this trend may normalize sooner than we think. Although, don’t forget that social media usage normalizing sometime soon does not mean that social media advertising is going anywhere any time soon!
TikTok Ban: What Could This Mean For Marketers?
A Potential TikTok Ban: What’s Happening Now? A potential U.S. ban has threatened TikTok's impressive rise to becoming one of the world's most downloaded apps, due to its national security concerns. With an eager White House ready to ban the app, an executive order...
Social Marketing: How To’s
Why can’t I change the thumbnail preview image accompanying the link I’m posting to Facebook anymore?
On July 17th, Facebook implemented a policy change to no longer permit platforms and systems making Facebook posts the ability to change the preview data (thumbnail images, headline, and caption) that accompanies a link. This is a big policy change for them that...
4 Steps to Spring Clean Your Social Media
The trees are budding, and so are your chances of growing your business with social media. Did you know that 90% of businesses report increased exposure from social media, and more than 50% see improved sales? Based on our experience, those finding success have a few...
How to Create a Twitter Account for Your Business
With hundreds of millions of users and over 500 million Tweets being sent each day, there is a great opportunity for businesses to reach a global audience of new and existing customers. Twitter is an exceptional way to keep your followers up-to-date with...
Social Marketing: Best Practices
The Secret to Building a Franchise Marketing Strategy
A franchise marketing strategy is far from a one-size-fits-all franchisees situation. What’s the secret? Andrew Seraphin, Client Success Manager, & Ryan Chiasson, Business Development Manager, chat about the key pieces to success!
Choosing the best franchise marketing agency
When selecting a franchise marketing agency to work with, it’s best to do your research beforehand. See how SocialMadeSimple stacks up against SoCi and Scorpion Marketing.
10 Can’t-Miss Instagram Marketing Tips For Any Business
If you’re new to Instagram or just want to dive into the basics, check out this Instagram Marketing blog post for quick steps to setting up an Instagram Business account, reasons why your business should be on Instagram, and more!
Business Best Practices
Best Practices For Communicating With Customers During COVID-19
If you’re an advertising agency, a business trying to stay afloat, or a company looking to better position themselves during Corona season, you’ve come to the right place. In all relationships, communication is key. And running a business is no different. Let’s...
How To Identify Your Marketing Audience
A key component of any business or social media strategy is identifying the target audience. Knowing what your ideal customer looks like can help you create content that you know they will like. Why Do I Need to Know My Target Customer? Knowing what...
Why run Facebook Ads?
Beat Facebook’s algorithm and connect your desired audiences with these easy steps
The SocialMadeSimple Show
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