How to Create Effective Facebook Lead Generation Ads

How to Create Effective Facebook Lead Generation Ads

The key to creating the most effective Facebook lead generation ad is aligning the ad copy and creative with the end objective and understanding the difference between quality and quantity of leads. In this article, we guide you through the elements to consider before diving into the creation of your lead generation ad campaign!

Understanding Lead Generation Ads with Corey Cotnoir

Understanding Lead Generation Ads with Corey Cotnoir

What is a lead generation ad campaign? Corey Cotnoir, SocialMadeSimple’s Chief Operating Officer, sits down with Business Development Manager, Ryan Chiasson, to break down what a lead generation ad is and why it’s used more than any other advertising solution.

Quick Tips to Posting Organic Content with Content Specialist, Trevor Cooper

Quick Tips to Posting Organic Content with Content Specialist, Trevor Cooper

“It’s not going to be easy to get engagement if people can’t relate or can’t read it and enjoy it.” One of SocialMadeSimple’s Content Specialists, Trevor Cooper, sits down with Business Development Associate & host of the SocialMadeSimple Show, Ryan Chiasson, and shares some tips to consider when posting organic social media content.

Leveraging Twitter to Connect with Customers

Leveraging Twitter to Connect with Customers

“Twitter is definitely underutilized for businesses, as customer support… it’s more conversational and less intimidating.” SocialMadeSimple’s Business Development Associate, Ryan Chiasson, and Content Lead, Matt Krol, sit down and share their thoughts on how businesses can use Twitter to connect with their customers.

Quick Tip For Social Media Ad Campaigns with Hayley Kinne

Quick Tip For Social Media Ad Campaigns with Hayley Kinne

“One thing you always have to make sure that you are considering is the objective that you’re using and the outcome that you’re looking for.” SocialMadeSimple’s Strategic Program Manager, Hayley Kinne, sits down with Business Development Associate, Ryan Chiasson, to share a quick tip to consider when running a successful social media ad campaign.

How To Create Engaging Videos For Your Social Media

How To Create Engaging Videos For Your Social Media

How To Create Engaging Videos For Your Social Media Are you looking to connect and better-engage with your target audience by adding valuable content to your social media? The answer is easy: videos.  However, not just any videos; those that will be sure to create a...
How To Increase Employees’ Engagement On LinkedIn, And Why It’s Important

How To Increase Employees’ Engagement On LinkedIn, And Why It’s Important

Gaining visibility on LinkedIn is integral to any successful branding strategy. Keeping the company profile active and engaged is a crucial first step, but anybody who knows business understands that personal connections are everything, making employee engagement the key to gaining both leads and brand exposure through organic LinkedIn engagement. 

Conducting A Social Media Audit & Competitive Analysis

Conducting A Social Media Audit & Competitive Analysis

Conducting A Social Media Audit & Competitive Analysis So, you either want to start implementing a social media strategy or you’re looking to up-level your current social media plan. Luckily, you’re in the right place. We’re going to walk you through the steps of...