by Ana Oliveira | Apr 29, 2021
In the world of Facebook advertising, there are many moving parts, best practices, and a revolving door of new features to keep up with, so it’s completely normal to feel unsure of how to get started with Facebook ads. This article breaks down the 3 components of Facebook ads: the campaign, the ad set, and the ad itself. Learn not only what Facebook can do for your business, but all you need to know to build the confidence needed to get started with Facebook ads!
by Ana Oliveira | Apr 2, 2021
Small mom and pop shops, big franchise brands, and everything in between. The end goal is usually the same for all – Generate business through social media. Learn the key differences in building a social media marketing strategy for franchises versus small businesses.
by Ana Oliveira | Jan 5, 2021
The key to creating the most effective Facebook lead generation ad is aligning the ad copy and creative with the end objective and understanding the difference between quality and quantity of leads. In this article, we guide you through the elements to consider before diving into the creation of your lead generation ad campaign!
by Ana Oliveira | Dec 1, 2020
What is a lead generation ad campaign? Corey Cotnoir, SocialMadeSimple’s Chief Operating Officer, sits down with Business Development Manager, Ryan Chiasson, to break down what a lead generation ad is and why it’s used more than any other advertising solution.
by Ana Oliveira | Oct 23, 2020
“It’s not going to be easy to get engagement if people can’t relate or can’t read it and enjoy it.” One of SocialMadeSimple’s Content Specialists, Trevor Cooper, sits down with Business Development Associate & host of the SocialMadeSimple Show, Ryan Chiasson, and shares some tips to consider when posting organic social media content.
by Ana Oliveira | Oct 7, 2020
“Twitter is definitely underutilized for businesses, as customer support… it’s more conversational and less intimidating.” SocialMadeSimple’s Business Development Associate, Ryan Chiasson, and Content Lead, Matt Krol, sit down and share their thoughts on how businesses can use Twitter to connect with their customers.
by Savannah Nguyen | Oct 5, 2020
There are so many different ways to spend a marketing budget, so why should marketers start investing in streaming live video? Let’s go into the reasons why streaming can be beneficial, yet often overlooked tool in digital marketing!
by Ana Oliveira | Sep 28, 2020
“One thing you always have to make sure that you are considering is the objective that you’re using and the outcome that you’re looking for.” SocialMadeSimple’s Strategic Program Manager, Hayley Kinne, sits down with Business Development Associate, Ryan Chiasson, to share a quick tip to consider when running a successful social media ad campaign.
by Ana Oliveira | Jul 29, 2020
How To Create Engaging Videos For Your Social Media Are you looking to connect and better-engage with your target audience by adding valuable content to your social media? The answer is easy: videos. However, not just any videos; those that will be sure to create a...
by Taylor Sack | Jul 27, 2020
Gaining visibility on LinkedIn is integral to any successful branding strategy. Keeping the company profile active and engaged is a crucial first step, but anybody who knows business understands that personal connections are everything, making employee engagement the key to gaining both leads and brand exposure through organic LinkedIn engagement.