Resource Center
A library of social media marketing resources, thoughtfully crafted and curated by our experts.
5 Steps to Choosing the Best Franchise Marketing Agency
For franchise decision-makers, the support of a specialized franchise marketing agency can be transformative. These agencies bring tailored strategies and expert insights to enhance your social media presence, drive engagement, and ensure consistent branding.
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Get To Know SocialMadeSimple
Get to Know Our CEO, David Black
David Black talks with Business Development Associate, Ryan Chiasson, about his background and journey to becoming SocialMadeSimple’s Chief Executive Officer and co-founder. "I decided to give it a shot and 27 years later, had a pretty successful career." Ryan: So I...
Success Through Partnerships with David Black
SocialMadeSimple's Chief Executive Officer, David Black, talks about past successful partnerships and how SocialMadeSimple can propel your brand with white-label social media marketing services. "We've been the social marketing engine inside for a number of large...
SocialMadeSimple Culture with David Black
David Black is the Chief Executive Officer and Co-founder of SocialMadeSimple. Here, he talks with Business Development Associate, Ryan Chiasson, about SocialMadeSimple's company culture.“Hopefully, that translates to our customers feeling that we’re engaged with them...
Customer Success Stories
Social Media Communications
Customer: Communications companyIndustry: Marketing & HRThe Challenge: Awareness for new programThe Solutions: Social campaigns and program success stories.The Results: Successful launch of new program with multiple sign upsFor about a year, we have been working...
Grow likes with a giveaway campaign
Customer: Regional Adventure Vacation Resort CompanyIndustry: Sports & FitnessThe challenge: Growing likes for a Facebook page which already has thousandsThe solution: Giveaway campaignThe results: 332 new Facebook likesWe started working with an Adventure...
Industry Updates
The Rise of the “Story”
Though the influence of social media as a means to perceive content and information is continuing to be on the rise, the way that content is being shared is changing. As we move into the middle of 2019 we see a number of trends that are shaking up social media output....
Facebook Lead Ads – Exploring Facebook’s Powerful New Tool
Two clicks are all that’s between you and your customers, thanks to Facebook’s new Lead Ads! Just last week Facebook announced that it has finally rolled out its long awaited feature, one that businesses all over the internet are salivating over. So, let’s dive into the details and see just how this new ad product will impact your business.
Social Marketing: How To’s
Real Time Marketing: What Is It And How Can It Help Your Business
Movie releases, sports games, celebrity gender changes. The world is filled with important current events and social media has become the epicenter of it all. Big brands know how important it is to stay in front of their fans and getting involved in these events is a great way to do that. Those that do get a plethora of benefits, those that don’t even try, get, well, nothing.
Breaking Down Your Posting Strategy
When you are putting together a posting strategy for your business’s social media accounts, its suggested that you post about 3-5 times throughout the week. Doing this will help you build a strong presence on the internet, as well as proving to your audience that your business is staying up-to-date in industry news and research. But what should you be posting? This is where the 80/20 strategy comes into play!
Get Started on LinkedIn!
-By Robin Greenbaum-Ask not what LinkedIn can do for you, ask what you can do with LinkedIn. JFK said something like that, right? LinkedIn is often overlooked by many professionals who think the only important social networks to be active on are Facebook and Twitter....
Social Marketing: Best Practices
Gaining a Creative Edge in Instagram Stories
For a business to be successful in this modern world, it needs to produce successful Instagram Stories. Here at SocialMadeSimple, we recognize the struggle of recognition and created a list of 7 tried-and-true tips for gaining that creative edge in your Instagram Stories.
What Are Custom & Lookalike Audiences in Facebook Ads Manager and How To Use Them
What Are Lookalike Audiences?Facebook takes a custom audience that you have created and finds users with similar attributes, providing major targeting opportunities for advertisers. Go beyond interest and behavior targeting and reach an audience that mirrors your...
Why Franchises Choose SocialMadeSimple as Their Paid Social Advertising Vendor
Running paid social media ad campaigns (successfully) requires a team of experts that know what they’re doing. Corey Cotnoir, SocialMadeSimple’s Chief Operating Officer, breaks down the 2 main reasons why franchises trust SMS to get the job done: powerful social marketing software designed for scalability & an impressive track record of producing qualified leads for businesses of all industries.
Business Best Practices
What is Facebook Engagement & Why Does It Matter?
Facebook engagement is an umbrella term that describes any action someone takes on your Facebook page or post. There’s a whole slew of actions that individuals can take on someone’s Facebook page or post; so let’s dive into a few of the most popular types!
9 Reasons Why You Need To Spice-Up Your Food Franchise’s Social Media
Alright, the orders are in and it’s official… your food franchise needs to improve its social media game. In case you’re not yet convinced, we cooked up this list of reasons why (and yes, all puns are definitely intended!).
Trend within Franchise and Multi-Location Social Media Marketing
One of the challenges of marketing within a franchise or multi-location business is that sometimes you can’t reach consumers effectively through one uniform marketing campaign, but rather have to alter based on location of business. This blog post discusses a key...
The SocialMadeSimple Show
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