Social Media Marketing
A comprehensive social media marketing solution that provides measurable results in the form of brand awareness ads, boosted posts, and organic content.
What’s Included?
Custom Content
Our team of expert content writers know the FCI brand voice and create compelling, high-performing posts across your social networks.
Ad Campaigns
We create hyper-targeted, local ad campaigns on Facebook and Instagram for each FCI franchisee to generate brand awareness and page likes.
Reporting & Support
Receive an entire team of dedicated social media experts. Also, a detailed breakdown of your campaigns’ progress is available through SocialModo.
Program Strategy
Floor Coverings International franchisees require a marketing program that is built to drive tangible results for their businesses. SocialMadeSimple’s marketing plan is designed to generate a steady flow of web traffic and brand recognition.
Custom Content
SocialMadeSimple creates and publishes 3 custom posts per week to FCI’s Facebook pages to:
- Build credibility & trust.
- Position FCI as an expert in their industry.
- Allow FCI to remain competitive with competitors who are regularly posting to social.
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Tailored content that resonates with specific local audiences, ensuring the content is relevant and appealing to the target demographic.
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Includes posts, stories and reels.
Content is automatically “boosted” with an advertising budget, allowing the posts to reach a target audience beyond existing followers.
Ad Campaigns
SocialMadeSimple utilizes brand awareness campaigns on FCI’s Facebook pages and Instagram accounts to:
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Generate brand awareness using advanced targeting options on Meta to ensure ads reach the most relevant audience.
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Position FCI as the premier flooring option in their industry.
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Brand awareness ads are designed to increase the visibility of a brand, making it more recognizable to consumers.
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Comprehensive analytics and reporting via the SocialModo platform to show metrics such as impressions and engagement to monitor the effectiveness of ads.
By utilizing advanced targeting, world-class creative, and regular optimizations, your ad campaigns will generate measurable brand awareness.
From Our Partners
Reporting & Support
The FCI franchise program was built with your needs in mind. To ensure the success of your campaigns, FCI will be assigned a Program Director, Dedicated Customer Success Manager, Ads Specialist, and a team of in-house Content Specialists.
Dedicated Team of Marketing Experts
Scheduled Phone Support
Unlimited Email Support
Emailed Queues Every 2 Weeks to Review Content Before it's Published
Monthly Franchisee Phone Calls
Monthly Corporate Phone Calls
24/7 Access to SocialModo to View and Manage Campaigns
Program Pricing
SocialMadeSimple Package
$500/MONTH
☑️ 3 Posts Per Week + Boosted Posts
☑️ Paid Social Advertisements (Page Likes, Web Traffic, and/or Brand Awareness)
☑️ $135 In Ad Spend Included
☑️ Access To SocialModo
☑️ A Team Of Marketing Experts
6-month agreements are available but require a $500 setup fee.
Annual contracts have no additional fee.
Program Results
Let’s Talk!
Julien Paul
Chief Revenue Officer
julien@socialmadesimple.com
Julien Paul
Chief Revenue Officer
julien@socialmadesimple.com
Frequently Asked Questions
What does the service cost?
The program cost is broken down as follows:
– $135 advertisement spend to Facebook.
– $365/month program management fee paid to SocialMadeSimple.
– 10% monthly ad management fee will be paid to SocialMadeSimple.
*6-month agreements are available but require a $500 setup fee. Annual contracts have no additional fee.
How often will you post custom content to my Facebook page?
We will post custom content 3 times per week to your Facebook page. This content will engage your current followers and it will automatically be boosted to a targeted audience to increase brand awareness. Additionally, you’ll receive emails twice per month that include all of your pre-scheduled posts for your team to review.
What will my ads be promoting?
Whatever offers or services you would like! During your onboarding call, your Client Success Manager will go over some options with you on what offers you’d like to promote, and what has worked for other FCI locations in the past.
Will I see my posts before they're published?
Our team will schedule your content in advance and email you all of the scheduled posts to review before they’re published.
Additionally, you can log in to SocialModo 24/7 to see scheduled posts, review past posts, create your own content, and more.
What if I don't like my posts or ads?
Let’s chat! We’re always open to feedback on our content. We’re confident in our ability to convey the FCI brand voice, but we know each franchisee is unique. We want you to feel comfortable with your content so we are happy to discuss adjustment options.
Who will see my posts?
Additionally, these posts will be automatically “boosted” with an advertising budget. Boosting these posts shows them to a broader, targeted audience outside of your current page followers.
How will you get access to my Facebook Page?
What happens when my ads go live?
Results! Once your ads go live, they will officially start spending your budget and will be shown to your target audience.Â
ABOUT SOCIALMADESIMPLE
Located in Needham, Massachusetts, SocialMadeSimple was founded in 2009. In just over 10 years, SMS has provided social marketing products and services for over 30,000 businesses in North America!
