by Julianna Joyce | Feb 21, 2020
Branding isn’t just a buzzword. It may be one of the most valuable assets to your company, business, product, etc. When it comes to developing a strong brand image, make sure your vision, mission, and values align with your brand. Aesthetics are very important also!
by Dan Black | Jun 20, 2019
In this age of technology and online consumer exposure, digital marketing is an imperative component for businesses attempting to attract customers and drive revenue. But hiring a team of in house digital marketers may not be optimal for your business. This blog...
by Dan Black | Jun 6, 2019
It’s no secret that Facebook is the most dominant player in the social network realm. Due to the sheer amount of users on the network, Facebook has proved to be a competent method of attracting consumers, generating brand awareness, and capturing leads. Lead Capture...
by Dan Black | Apr 8, 2019
In 2019, it’s no secret that Facebook is one of the preeminent drivers of e-commerce in the entire world, as Facebook is both an extremely effective and efficient tool for driving both web and foot traffic to your business. While you may think that advertising on...
by Corey Cotnoir | Jul 25, 2017
You’re ready to finally take the leap and invest in social media marketing. You’ve watched as over time other businesses have stopped relying simply on organic reach and have put the dollar where it counts; Facebook ads and boosted posts. You think to yourself,...
by Corey Cotnoir | Jun 16, 2017
Have you ever noticed how you change the way you speak to your grandmother vs. your peers? Why shouldn’t your digital marketing reflect the fact that different generations react, engage, and share different content from one another? What’s the secret? Let’s break it...
by Corey Cotnoir | May 25, 2016
Two to three percent. If you’re not already familiar with that percentage, that is about the amount of fans who see your posts without any additional paid promotion. That’s a big drop from what it was a few years ago when it was about sixteen percent. And...
![Lead Ads- How Do They Compare? [Infographic]](https://www.socialmadesimple.com/wp-content/uploads/2016/04/Infographic_v05_border-816x675.png)
by Corey Cotnoir | Apr 14, 2016
-By Robin Greenbaum- What type of lead generation will you get more bang for your buck? Yes, Google PPC ads are easier to measure for ROI, but they’re not the most affordable option. Paid social is where a lot of marketers are spending their marketing budgets....
by Corey Cotnoir | Nov 6, 2015
Having a Facebook business page is a great way to boost awareness and profitability for your brand. It provides potential customers with a wealth of information about your business and also gives them a unique opportunity to interact with others who support your business! Like with most things in life, there is a right and wrong way to manage your page! Here are the top 7 important ‘rules’ to keep in mind:
by Corey Cotnoir | Apr 9, 2015
In February 2015 U.S. President Barack Obama referred to the internet as “the new Wild Wild West.” With loose regulation, no clear borders, and a constant fear of bandits (who will henceforth be called “hackers”) this observation isn’t far from reality.
