Resource CenterA library of social media marketing resources, thoughtfully crafted and curated by our experts.
So, you either want to start implementing a social media strategy or you’re looking to up-level your current social media plan. Luckily, you’re in the right place. We’re going to walk you through the steps of examining your current efforts, to see where you can...
Crafting a social media strategy, in many ways, is similar to crafting a business plan. And, the goals portion of both plans are no different. You want to first come up with the main goal for your campaign. For many businesses, this is the sale of an item or service...
Advertising on Facebook is important. Not only are your promoted posts more likely to be seen by folks who already follow you, but they are also significantly more likely to be seen by brand-new followers. You will also see an increase in interaction with your posts and a spike in people following your calls to action, whether that be sharing your content, checking out your website, or buying your products.
Increasing engagement with your Facebook audience is simple with our guide
Beat Facebook’s algorithm and connect your desired audiences with these easy steps
One of the best ways to prove to your team or your funders that your investment in social media is worth the time and effort is to benchmark it. Benchmarking, simply put, is a system to measure the success of your social media plan.