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A library of social media marketing resources, thoughtfully crafted and curated by our experts.

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Diversity Education Resources

Recent events have rekindled discussions of persisting racial injustices in America, and at SocialMadeSimple, we don't believe these conversations should be limited to outside of the workplace.    Below are some of the links our employees have shared with one...
Tik Tok Marketing

What Even Is TikTok?

An Overview   So frequently mentioned, yet so little understood, TikTok, the newest and hottest social media platform, has exploded onto the digital scene, quickly becoming one of the world’s most downloaded apps in just a couple of short years.   Building...
Remote work, telecommunication, video call, office, structure, trust, communicate

Remote Work Works So Well That I Don’t Want To Go Back To The Office

Remote work isn’t a new concept. Telecommunications has been around since the 1980s when the internet was first utilized for business purposes. However, it wasn’t until the 2000s when in-home internet was popularized that remote work started to take off.    The...

The Latest

Setting SMART Social Media Goals

Setting SMART Social Media Goals

Crafting a social media strategy, in many ways, is similar to crafting a business plan. And, the goals portion of both plans are no different. You want to first come up with the main goal for your campaign. For many businesses, this is the sale of an item or service...

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How to boost Facebook posts

How to boost Facebook posts

Advertising on Facebook is important. Not only are your promoted posts more likely to be seen by folks who already follow you, but they are also significantly more likely to be seen by brand-new followers. You will also see an increase in interaction with your posts and a spike in people following your calls to action, whether that be sharing your content, checking out your website, or buying your products.

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Benchmarking Your Facebook Account

Benchmarking Your Facebook Account

One of the best ways to prove to your team or your funders that your investment in social media is worth the time and effort is to benchmark it. Benchmarking, simply put, is a system to measure the success of your social media plan.

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