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Diversity Education Resources

Diversity Education Resources

Diversity Education Resources Recent events have rekindled discussions of persisting racial injustices in America, and at SocialMadeSimple, we don’t believe these conversations should be limited to outside of the workplace.    Below are some of the links...
What Even Is TikTok?

What Even Is TikTok?

What Even Is TikTok? An Overview   So frequently mentioned, yet so little understood, TikTok, the newest and hottest social media platform, has exploded onto the digital scene, quickly becoming one of the world’s most downloaded apps in just a couple of short...
Adjusting Your Social Media Strategy During COVID-19

Adjusting Your Social Media Strategy During COVID-19

With the current state of COVID-19, your business goals have likely changed a bit. In this article, we have outlined how to adjust your social media strategy to better suit your goals and target audience. It’s crucial to stay on your feet to adapt to the situation.

Learn To Use Social Media To Listen To Your Customers

Learn To Use Social Media To Listen To Your Customers

Learn To Use Social Media To Listen To Your Customers Running a successful social media campaign is not an easy task. It takes time, planning, patients, creativity, and knowledge. Above all, it requires the ability to step into your audiences’ shoes to know what...
How To Identify Your Marketing Audience

How To Identify Your Marketing Audience

How To Identify Your Marketing Audience A key component of any business or social media strategy is identifying the target audience. Knowing what your ideal customer looks like can help you create content that you know they will like.    Why Do I Need to Know My...
Conducting A Social Media Audit & Competitive Analysis

Conducting A Social Media Audit & Competitive Analysis

Conducting A Social Media Audit & Competitive Analysis So, you either want to start implementing a social media strategy or you’re looking to up-level your current social media plan. Luckily, you’re in the right place. We’re going to walk you through the steps of...
Setting SMART Social Media Goals

Setting SMART Social Media Goals

Setting SMART Social Media Goals Crafting a social media strategy, in many ways, is similar to crafting a business plan. And, the goals portion of both plans are no different. You want to first come up with the main goal for your campaign. For many businesses, this is...