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Choosing The Best Franchise Marketing AgencySocialMadeSimple vs. SoCi vs. Scorpion
When selecting a franchise marketing agency to work with (or any business partner), it’s best to do your research beforehand.
The last thing anyone wants to do is enter into a relationship with someone they don’t know or trust. Both the marketing agency and the client will be left disappointed and unsatisfied. So, do your due diligence and take the time to research the top franchise marketing agencies before making your decision.
To kick-start your exploration for the best franchise marketing agency, continue reading to see how SocialMadeSimple stacks up against SoCi and Scorpion Marketing. Or, skip ahead to any of the following topics we’ll be covering in this article:
Scalable Franchise Marketing Technology
Franchise brands need a scalable robust platform designed for multi-location networks. SocialModo, SocialMadeSimple’s proprietary platform, makes it simple to craft and publish authentic content, manage your calendar, engage with your customers, and much more. All from one place, across all your integrated networks. Although several options for social marketing software exist, no software can compete with everything SocialModo has to offer.
- Schedule weeks of posts in minutes
- Measure campaign performance with 24/7 analytics and reports
- Engage with messages from your social networks in one, unified inbox
- Post to Facebook, Instagram, LinkedIn, & Twitter with a single click
- A dedicated team of marketing experts to ensure it’s all running smoothly
Free Franchise Marketing Pilot Program
We get it – with any investment comes risk. How can you be certain that this will bring you the results you’re looking for? That’s why SocialMadeSimple offers a free 90-day franchise marketing pilot program: to prove to multi-location business owners that social marketing, if done correctly, can generate measurable and scalable results for their business.
The pilot is far beyond a free platform demo. Each month, SocialMadeSimple admits 3 new franchises into a free social marketing program featuring our entire franchise marketing package.
- Custom brand post published to Facebook, Instagram, LinkedIn, and Twitter (boost budget included)
- Paid social advertising campaign creation and optimization (monthly budget included)
- A dedicated Customer Success Manager to guide our team of Content Specialists and Ad Specialists
- Unlimited platform access for scheduling additional content and viewing analytics
During the 90-day franchise marketing pilot, SocialMadeSimple’s team of experts are hard at work – strategizing advertising campaigns, creating custom brand content, and everything in between (even franchise development campaigns are an option if desired). Seriously, there’s no catch.
Custom Social Media Content
Everything a franchise needs to excel on social media organically is at your fingertips with SocialMadeSimple.
Some franchise marketing agencies offer software with the tools needed to build and manage your social media.
Looking to take an extra step in increasing your brand awareness? SocialMadeSimple’s in-house team uses its platform to automatically convert best-performing posts into data-optimized sponsored posts to reach an audience beyond your followers; also known as a boosted posts. While your organic social media content is being created, the rest of the team is working together on the paid advertising side.
Localized Paid Social Advertising
With paid social advertising, you need to continuously optimize your ads for the best results, and the best way to guarantee those results is to let a team of expert franchise marketers take the lead.
The Best Franchise Marketing Agency Is An Extension Of Your Team
What is it that really makes SocialMadeSimple stand out when it comes to providing support?
There’s no way to pick just one: unlimited email support, weekly reporting emails that are easy to understand, a dedicated client success manager that’s just one call away, and a full library of DIY resources.
Receive the support you and your franchise deserve with cutting-edge technology and a team of franchise marketing experts.
A popular fitness franchise came to SocialMadeSimple in 2017 with no social media presence & fewer than 10 locations. Today, the franchise has expanded to over 150 locations across the nation + another 400 studios in the pipeline. Download the full case study to see the results driven by this franchise through our franchisee strategy and franchise development strategy!
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SocialMadeSimple works with a leading end-to-end medical practice growth solution provider. This partner was looking to add social media services to their suite of products and they were in need of a white-labeled vendor that could deliver quality social media services at scale for several of their clients. Today, SocialMadeSimple produces social media content and ads for over 1,600 of their active clients.