How We Keep Up With Social Media Trends & Best Practices

Social media marketing trends are unpredictable and constantly evolving. From weekly training sessions to sharing new articles, learn how the SocialMadeSimple team keeps up with growing social media trends & best practices from our Director of Client Services, Veronica Jackson, & Business Development Manager, Ryan Chiasson.

“Some trends are just a flavor of the week and some are really worth investing in our practice and can turn into success for our clients.”

Veronica: What’s just for the moment versus what is something we can take to our business and our clients? Carving out that actual time on your calendar each week is the absolute key!

 

How We Keep Up With Social Media Trends & Best Practices

 

Ryan: When it comes to the companies that we work with, there are so many choices out there for agencies and 2020 really forced the entire business world into focusing on their online presence. In a space that is rapidly changing, how do you feel our team stays educated when it comes to everything social media and continues to apply best practices as time goes on?

 

Veronica: Yeah that’s something I am strongly passionate about – making sure that we’re implementing education sessions as a part of our team workflow! Actually setting an hour to yourself, whether it’s watching YouTube videos or going on to Facebook Blueprint and making sure that your certifications are up to date, and just staying on top of the trends and the technology and developments that are coming every day. Also taking from that what’s viable for our clients and what’s not. Some trends are just a flavor of the week and some are really worth investing in our practice and our business and can turn into success for our clients.

I think it’s important when looking at these educations, being able to differentiate between what’s just for the moment versus what is something we can take to our business and our clients. Carving out that actual time on your calendar each week is the absolute key to keep up with trends and stay in the know of your space.

 

Ryan: Absolutely! I think it’s something that can really get lost in the day-to-day and in the more monotonous tasks that everyone has on their plate. Of course, we have the big picture in mind of being able to push the company forward but, as you said, it really does make a difference when you carve out that hour per week; or even articles can be something to share with the team and make a monumental difference with our workflow.

 

Client Success Stories

Medical Practice Growth Provider Uses White-Labeled Social Media Services To Drive Results For Over 1,600 Medical Practices

Medical Practice Growth Provider Uses White-Labeled Social Media Services To Drive Results For Over 1,600 Medical Practices

SocialMadeSimple works with a leading end-to-end medical practice growth solution provider. This partner was looking to add social media services to their suite of products and they were in need of a white-labeled vendor that could deliver quality social media services at scale for several of their clients. Today, SocialMadeSimple produces social media content and ads for over 1,600 of their active clients.