The SocialMadeSimple Blog

Everything social media for small business.

Innovation in Boston: The F.U. Rule and More

-By Robin Greenbaum- In early June I attended the Bostinno State of Innovation in Boston. I was lucky enough to hear Governor Baker's impression and vision for innovation in Boston, including what motivated GE to move their headquarters to Boston and the state's plan...

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4 Steps to Spring Clean Your Social Media

-By Amanda Cripps- The trees are budding, and so are your chances of growing your business with social media. Did you know that 90% of businesses report increased exposure from social media, and more than 50% see improved sales? Based on our experience, those finding...

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Lead Ads- How Do They Compare? [Infographic]

-By Robin Greenbaum- What type of lead generation will you get more bang for your buck? Yes, Google PPC ads are easier to measure for ROI, but they're not the most affordable option. Paid social is where a lot of marketers are spending their marketing budgets. This...

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Why Should You Partner With Us?

- By Cameron Gerbers- We don't have to tell you twice that demand for social media fulfillment services is exploding. We know what an undertaking it can be to provide a social service to a multitude of customers. Managing a few customers can be done, but how can an...

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Dashboard Support Made Easy!

-By Jessica Fonseca-Moreira- Do you have a question about social media marketing? Need step-by-step directions on how to connect a Facebook page to your dashboard account? Don’t worry, SocialMadeSimple has got you covered! We make it our goal to provide easy-to-find...

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How to react to Facebook’s new reactions

-By Matthew Painten- We're sure you've heard that everyone's plea for more responses to posts have been answered with Facebook’s new reactions. Contrary to just adding an "unlike" button, this new feature allows users to react to a post with the "haha", "wow", "sad",...

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Social Media Roundup- February 2016

Two months into the year and wow, have big things happened. Twitter BLEW UP after Queen B almost fell performing at Super Bowl 50. Chaos ensues after SnapChat's face swap filter was released. I mean, have you seen any of them? They're just creepy sometimes. Facebook...

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Make Them FEEL the Taco, Not Just See It

-By Robin Greenbaum- It's almost impossible to scroll down a social feed and not see a video. Whether it's a cat riding on a vacuum or how to make pizza bites, users are eating it up (pun intended). The usual post with an article or a link promoting a product doesn't...

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New to the team: Gina Pidej

My name is Gina Pidej and I have a confession to make: I didn’t graduate with a degree in communications/business or anything related to social media OR marketing. Instead, I hold a BFA in Animation, which is undoubtedly far from what SocialMadeSimple does. After...

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Social Media Roundup- January 2016

-By Robin Greenbaum- While I can't say that the Patriots losing is something we're happy about, I can tell you that there is a whole lotta big things happening in the world of social media marketing. To name a few, Twitter broke for a New York minute and chaos ensued,...

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Take Your Social Media to the Next Step in 2016

-By Robin Greenbaum- It's not ONLY all about that Facebook anymore people. In the past year, more social networks than we can count jumped on the radar. Not to mention that many of them released unique features for businesses to use. Pinterest, Instagram, and SnapChat...

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How To Create a Facebook Business Page

-By Robin Greenbaum- These days, if your business doesn't have a Facebook page, it's almost as if you don't exist. But it's more than just having a page, it's about having a quality one. Consider this, you're looking for a new auto shop to take your car to. You do...

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How to Use a Call-to-Action button on Your Facebook Page

-By Skye Lewis- The New Year is right around the corner and we bet you have a bunch of goals for your business that are high on your list of priorities to achieve in 2016! Social media has quickly become the marketplace for small businesses to directly target and...

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Facebook’s new “Flex And-Or Exclusion” Targeting

-By Robin Greenbaum- Facebook ads just got a whole lot better, thanks entirely to a few simple changes made to their targeting parameters. We’ve always had lots of options for carving out a specific audience on Facebook to deliver an advertising message to. Using...

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We Are Thankful For…

Thanksgiving is upon us and it is a time of year for us to reflect on what we are thankful for. Here at SocialMadeSimple, while feasting on a delicious meal, we talked about how grateful we are for the abundance of delicious food, beer'o'clock every Friday and snacks...

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